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Sunday, March 5, 2017

9 am

Complimentary Wine Hopper Tours Shuttle departs from Rogue Regency Inn and Suites, Medford for Running Y Ranch Resort.

1-3:30 pm

Registration and Check-in, Conference Center lobby, Running Y Ranch Resort

4- 7:30 pm
Leave Running Y Ranch for a stroll of downtown Klamath Falls, followed by the Opening Reception at Ross Ragland Theater.
Transportation provided by Wine Hopper Tours and Crater Lake Trolley. 
Sponsored by: Discover Klamath and Running Y Ranch Resort.


Monday, March 6, 2017

7:30 – 8:20 am
Continental Breakfast, Exhibits, Registration and Check-in

8:30 - 8:55 am –Travel Southern Oregon’s State of the Union

Kerrie Walters, Interim CEO, and Dani Raines, President, Travel Southern Oregon

9:00 – 9:30 am – Oregon Tourism Opportunities

Todd Davidson, CEO, Travel Oregon

9:35 to 10:00 am – Travel Southern Oregon’s New Brand

Holly MacFee, Principal, Lookout Co.

10:00 – 10:20 am – Exhibitor Break

10:20 to 10:40 am – Rural  Growth

Pros and Cons – How to deal with lodging shortages, transportation issues, occupancy growth, and staffing.

10:30 – 10:45 am – Exhibitor Break 

10:45 – 11:15 am – Lodging and Culinary Trends

Jason Brandt, President and CEO, Oregon Lodging and Restaurant Association

11:15 – 11:45 am – What’s New in Cyber Space

 Sparkloft Media, Portland-based social media agency

11:50 am to 12:45 pm – Networking Lunch

Dine with your peers and find out what marketing strategies have worked for them.

12:45 to 1:00 pm – Afternoon Exhibitor Break

1:00 to 1:30 pm –  Cannabis Tourism

Rob Patridge, District Attorney, Klamath County and Chair, Oregon Liquor Control Commission

1:35 to 2:10 pm – Wine and Hospitality Go Hand in Hand

Michael Donovan, Managing Director, Irvine Vineyards  

2:15 to 2:45 pm – Why Market to Film and Video?

Tim Williams, Executive Director, Oregon Film

Anne Lundgen, Film Director

Ginny Auer, Executive Director, Southern Oregon Film and Media

Moderator: Katharine Cato, Director of Marketing and Sales, Ashland Chamber of Commerce and Director, Ashland Visitor and Convention Bureau

2:50 to 3:15 pm – Wrap Up, President’s Award, and Grand Prize

3:30 to 4:30 pm – Wine Tasting and final Exhibitor Break
Join three wineries from Southern Oregon for a sample of their best.

4:30 pm - Complimentary Wine Hopper Tours Shuttle departs for Rogue Regency Inn and Suites, Medford