Check back often for program updates.
Sunday, March 5, 2017
Complimentary Wine Hopper Tours Shuttle departs from Rogue Regency Inn and Suites, Medford for Running Y Ranch Resort.
Registration and Check-in, Conference Center lobby, Running Y Ranch Resort
4- 7:30 pm
Leave Running Y Ranch for a stroll of downtown Klamath Falls, followed by the Opening Reception at Ross Ragland Theater.
Transportation provided by Wine Hopper Tours and Crater Lake Trolley.
Sponsored by: Discover Klamath and Running Y Ranch Resort.
Monday, March 6, 2017
7:30 – 8:20 am
Continental Breakfast, Exhibits, Registration and Check-in
8:30 - 8:55 am –Travel Southern Oregon’s State of the Union
Kerrie Walters, Interim CEO, and Dani Raines, President, Travel Southern Oregon
9:00 – 9:30 am – Oregon Tourism Opportunities
Todd Davidson, CEO, Travel Oregon
9:35 to 10:00 am – Travel Southern Oregon’s New Brand
Holly MacFee, Principal, Lookout Co.
10:00 – 10:20 am – Exhibitor Break
10:20 to 10:40 am – Rural Growth
Pros and Cons – How to deal with lodging shortages, transportation issues, occupancy growth, and staffing.
10:30 – 10:45 am – Exhibitor Break
10:45 – 11:15 am – Lodging and Culinary Trends
Jason Brandt, President and CEO, Oregon Lodging and Restaurant Association
11:15 – 11:45 am – What’s New in Cyber Space
Sparkloft Media, Portland-based social media agency
11:50 am to 12:45 pm – Networking Lunch
Dine with your peers and find out what marketing strategies have worked for them.
12:45 to 1:00 pm – Afternoon Exhibitor Break
1:00 to 1:30 pm – Cannabis Tourism
Rob Patridge, District Attorney, Klamath County and Chair, Oregon Liquor Control Commission
1:35 to 2:10 pm – Wine and Hospitality Go Hand in Hand
Michael Donovan, Managing Director, Irvine Vineyards
2:15 to 2:45 pm – Why Market to Film and Video?
Tim Williams, Executive Director, Oregon Film
Anne Lundgen, Film Director
Ginny Auer, Executive Director, Southern Oregon Film and Media
Moderator: Katharine Cato, Director of Marketing and Sales, Ashland Chamber of Commerce and Director, Ashland Visitor and Convention Bureau
2:50 to 3:15 pm – Wrap Up, President’s Award, and Grand Prize
3:30 to 4:30 pm – Wine Tasting and final Exhibitor Break
Join three wineries from Southern Oregon for a sample of their best.
4:30 pm - Complimentary Wine Hopper Tours Shuttle departs for Rogue Regency Inn and Suites, Medford